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GESTIÓN DE MARCA PARA PERIODISTAS – Academia Digital PR RRPP

GESTIÓN DE MARCA PARA PERIODISTAS

GESTIÓN DE MARCA PARA PERIODISTAS

O accede para acceder a tus cursos comprados

¿Cómo armar una estrategia de marca para comunicadores?

Aprenderemos desde 0 lo que es marca profesional y la huella digital enfocados en comunicadores y periodistas. La construcción de una estrategia de marca personal empieza con el análisis de nuestra identidad en coherencia con nuestros objetivos. En este taller online se hará un recorrido por la marca del periodista y el impulso de sus proyectos de comunicación o emprendimientos comunicativos.Este taller online está integrado por 4 módulos con lecciones en video, un workbook y material pdf de apoyo. Cuando termines podrás descargar tu Certificado de Capacitación.

Lecciones

Tema 1: Armando la estrategia para tu marca como periodista Tema 2: Reputación y marca profesional: SEO y Digital PR para tu marca Tema 3: Promoción de emprendimientos de comunicación: App y herramientas Tema 4: OKRs: #Objetivos y #ResultadosClave


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